TechTruster is your trusted source for femtech news, stories, and insights from Europe to the world.
At TechTruster, we’re on a mission to demystify and elevate female technologies, innovations, and events that focus on women’s health and well-being.
As a European-based independent news site, we bring a journalistic lens to the rapidly growing femtech landscape, providing critical analysis and accessible articles for readers from all walks of life.
Why We Do This
Women’s health has been systematically underfunded, under-researched, and overlooked, with consequences that affect individuals, healthcare systems, and economies.
At TechTruster, we believe that women’s health is not just a personal issue; it’s a societal imperative. On average, women spend 25% more of their lives in poor health than men, a disparity that affects their quality of life, economic participation, and overall well-being. (Read this McKinsey report for more information.)
Global economy
Closing this health gap isn’t solely about equity; it’s about unlocking significant benefits for everyone. According to a 2024 report by the World Economic Forum and McKinsey Health Institute, addressing the women’s health gap could add $1 trillion to the global economy annually by 2040.
By shedding light on femtech innovations, advocating for inclusive research, and promoting equitable healthcare practices, we aim to empower women and drive systemic change. Our mission is to inform, inspire, and ignite conversations that lead to a healthier, more equitable world for all.
History
TechTruster was founded in 2017 by journalist Helle Baagø.
Her ambition was to create a news site focused on the potential of wearable technology. Increasingly, people were attaching devices to their arms, fingers, and ears to track their health and activity.
TechTruster offered reviews, news articles, and guides on how to reap the benefits of this technology. The focus remains on exploring the potential of technology to manage activities, stress, sleep, and personal health issues.
In January 2024, editorial responsibility was transferred to Vanessa Julia Carpenter and Cecilie Helm Darling.
The TechTruster team has now taken the site in a new and ambitious direction, becoming a trustworthy source for femtech news.
In October 2025, ownership of the site and domain name was transferred to Vanessa Julia Carpenter.
From the World Economic Forum and McKinsey Health Institute Report
Support Our Work
TechTruster is currently volunteer-run and unfunded. To keep growing, we need your help.
If you believe in independent femtech journalism and want to support our mission, there are a few ways you can get involved:
- Share our stories with your network – LinkedIn
- Contribute as a writer or advisor – email us to get started
- Partner with us as a sponsor or collaborator, send an email
- Become a Truster Partner and get your own space on TechTruster.dk
- Reach out with ideas, tips, or encouragement – email us
Every bit of support makes a difference. Thank you for being part of the femtech future.
Our Team
Editorial team
Cecilie Helm Darling, Managing Editor
Cecilie Helm Darling is a journalist trained at the Danish School of Media and Journalism. She has worked at Ritzau and the Danish Broadcasting Corporation (DR), among other places. She has lived in Seattle for six years and is now an independent communications consultant at Helm Media in Copenhagen.
Cecilie has written about tech and health in Danish and English for six years.
Vanessa Julia Carpenter, Editor & Marketing Strategist
Vanessa Julia Carpenter has a PhD from Aalborg University in “Designing for Meaningfulness in Future Smart Products”. She is the founder and design director of Kintsugi Design, which helps companies develop new femtech devices. Vanessa is a Danish Design Council member and the founder of the Nordic Women in Hardware group. She is also a femtech expert on IDA’s tech-experts panel.
Contributors
Sara Janasz
Reviewer & writer
Sara Janasz is a case study copywriter for femhealth founders. She writes business-building case studies that make investors and customers ‘get it’, trust, and invest.
With 15 years working in the UK film industry, stories have always been at the heart of what she does. After moving to Munich, Sara trained to become a copywriter and specialised in case studies.
sara@techtruster.dk
Kicki Bajlum, Writer
Kicki Bajlum is a medical communications specialist and advocate for women’s health innovation. With a background in medical liaison at Roche Diagnostics A/S, she brings a wealth of experience in bridging the gap between medical research and practical application.
Kicki is also an active member of the Nordic Women’s Health Hub, contributing to initiatives that accelerate innovation and market maturity in women’s health across the Nordic region.
Contact us
- Cecilie Helm Darling: cecilie@techtruster.dk
- Vanessa Julia Carpenter: vanessa@techtruster.dk
We look forward to connecting with you!