Retention is the make-or-break factor in women’s health tech

Attracting thousands of downloads is no longer enough; keeping those users engaged over the long haul is now crucial. If engagement drops off after the initial excitement, there’s no steady stream of real-world data or health improvements to show. No retention means no real data and no reason for anyone to invest or reimburse. Trusted … Continue reading Retention is the make-or-break factor in women’s health tech